LAST UPDATED: June 22, 2015
The TRUSTe program covers only information that is collected through the Websites and the official Pittsburgh Steelers mobile application, and does not cover information that may be collected through software downloaded from the Websites.
Please read the information below to learn more about our data collection policies and practices.
Types Of Information That May Be Collected
The following are the types of information we may collect:
Information You Provide Us:
In the course of using the website, we may ask you to provide us with certain information, including contact information, such as your name, mailing address, email address, phone number; unique identifiers, such as your username, user password; demographic information, such as your age, gender, education, or ticket holder status; financial information, such as your credit card number or similar information.
Site Usage Information:
We may receive and store certain types of internet usage information whenever you visit the Website, such as your IP address. See "IP Addresses and Click Stream Data" section below.
When you open emails from us, we may receive a confirmation noting you opened the email, if your computer supports such capabilities. We also may keep track of what emails we send you and what emails you may be receiving from our subsidiaries and affiliates. Additionally, we keep a record of what communications you have opted to receive or not to receive.
On our email sign up page (http://team.nfl.com/p/Steelers/PreferencePage), we ask for preferences, such as favorite player and information you would like to hear about.
How Information May Be Collected
We may collect information from you in several different areas on the Website, including but not limited to those described below:
You may be asked to complete a registration form and provide personally identifiable information; you may also be asked to choose a user ID and password in order to take advantage of certain features the Website may choose to offer, such as newsletters or contests. Participation in registration is voluntary and you will have the opportunity to decide whether or not to disclose information to the Website.
Steelers Email Alerts:
We offer free Steelers alerts via email to share information with you about the Website, team news, team events, special offers, merchandise, our affiliates and subsidiaries, or about our marketing partners and advertisers and sponsors. Participation is voluntary and you will have the opportunity to decide whether or not to disclose information to the Website. You may also cancel your free email subscription by following the opt out instructions provided at the bottom of any Steelers email.
Contests or Sweepstakes:
Participation is voluntary and results are anonymous. You will have the opportunity to decide whether or not to disclose information to the Website.
Technologies such as: cookies, beacons, tags and scripts are used by the Steelers and our marketing partners, affiliates, and third party service providers. These technologies are used in analyzing trends, administering the site, tracking users' movements around the site and to gather demographic information about our user base as a whole. We may receive reports based on the use of these technologies by these companies on an individual as well as aggregated basis.
Third Parties, with whom we partner to provide certain features on our site or to display advertising based upon your web browsing activity, use local storage objects (LSOs) such as HTML5 or Flash to collect and store information.
Various browsers may offer their own management tools for removing HTML5 LSOs. To manage Flash LSOs please click here: http://www.macromedia.com/support/documentation/en/flashplayer/help/settings_manager07.html.
We use mobile analytics software to allow us to better understand the functionality of our mobile software on your phone. This software may record information such as how often you use the Application, the events that occur within the Application, aggregated usage, performance data, and where the Application was downloaded from. We do not link the information we store within the analytics software to any personally identifiable information you submit within the Application.
IP Addresses and Click-Stream Data:
We may collect IP addresses and/or click-stream data. An IP address is a number associated with the service through which you access the Internet, like your ISP (Internet service provider), your company, or your university. Standing alone, your IP address is not personally identifiable. At times, we also use IP addresses for purposes of system administration and to report aggregate information to our advertisers and sponsors, for example regarding the frequency with which our guests visit various parts of our sites. We may combine this information with personally identifiable information. Click-stream data is information collected by our computers when you request web pages from the Website. Click-stream data may include such information as the page served, the time, the source of the request, the type of browser making the request, the preceding page view and other such non-personal information. When analyzed, this data helps us analyze how visitors arrive at the Website, what type of content is most popular, what type of visitors in the aggregate are interested in particular kinds of content and advertising, and the like.
We partner with a third party to either display advertising on our Websites or to manage our advertising on other sites. Our third party partner may use technologies such as cookies to gather information about your activities on this site and other sites in order to provide you advertising based upon your browsing activities and interests. If you wish to not have this information used for the purpose of serving you interest-based ads, you may opt-out by clicking here. Please note this does not opt you out of being served ads. You will continue to receive generic ads.
If you use our Application, we will collect geolocation information to send out special promotions and offers and to verify location for content visibility. You may opt out of location based services at any time by editing the setting at the device level or by emailing us at email@example.com. We will only share this information with our agents for the sole purpose of providing you service requested.
If you conduct a financial transaction with our Website, such as a purchase from our Online Merchandise Store, or signup for Team Pass, we will ask you to complete an order form that will request certain information from you, including contact information, demographic information and financial information. We will use this information to complete the transaction that you have requested, i.e., to deliver the information, products or other services that you order, and to invoice you. For your protection, such information is collected and stored through encrypted means.
Information Gathered on Game Days and at Events:
Ticket Holders, Etc.:
How We Use The Information Collected
As applicable, the information you provide to us may be used to:
With Whom The Information May Be Shared:
We employ other businesses, certain services and individuals to perform functions on our behalf. Examples include fulfilling orders, handling ticket sales, sending e-mail, removing repetitive information from customer lists, Website analysis, analyzing data, providing marketing assistance, processing credit card payments, and providing customer service. They may have access to personally identifiable information needed to perform their functions, but may not use it for their own purposes, like sending you marketing offers about their products.
We may share aggregate information, such as demographics and Website usage statistics, with advertisers, sponsors or other organizations. When this type of information is shared, the other parties do not have access to your personally identifiable information.
Other Promotional Offers:
We may send offers to you on behalf of our marketing partners. When we do this, we do not give that partner your name and address. If you do not want to receive such offers, you may change your preferences by logging into your account.
Administrative or Legal Process:
Your personal information may be transferred to third parties without notice to you in order to comply with applicable law, law enforcement agencies, to protect our rights, or protect the rights of other users of the Website.
Social Media (Features)
Links To Other Websites
The Website incorporates reasonable safeguards to protect the security, integrity, completeness, accuracy and privacy of the personal information that we may collect and we have put into place reasonable precautions to protect such information from loss, misuse and alteration. Your personally identifiable information is transferred to our computers utilizing encryption software. Only those employees who need access to your information in order to do their jobs are allowed access. Our security policies are reviewed periodically and revised as required.
The Steelers maintain practices and procedures designed to keep your information secure and confidential. We use generally accepted industry security standards to safeguard and help prevent unauthorized access, maintain data security and correctly use personal information. However, no commercial method of information transfer over the Internet or electronic data storage is known to be 100% secure. As a result, we cannot guarantee the absolute security of that information during its transmission or its storage in our systems. When personal information (such as a credit card number) is transmitted to other web sites, it is protected through the use of encryption, such as the Secure Socket Layer (SSL) protocol. We restrict and limit access to customer information only to those of our employees or authorized service providers who need it to carry out their business functions for Concordia, and we educate our employees about safeguarding customer information and preventing its unauthorized access, disclosure, or use. We also require each of our authorized service providers who need such information in order to carry out their business functions for us to safeguard against such unauthorized access, disclosure or use.
Children's Online Privacy
The Internet offers children wonderful educational and entertainment resources. Your guidance and involvement are essential to help ensure that children have a safe and rewarding online experience. We encourage you to visit the Direct Marketing Association's website (www.the-dma.org) and explore the Get Cyber Savvy! Program as well as the GetNetWise Website (www.getnetwise.org) to learn more about parental control tools.
Correcting/Updating Personal Information
If your personally identifiable information changes (such as your email address or zip code), or if you no longer desire to access our Website, we will endeavor to provide a way to correct, update or remove the personal data you have provided to us. This can be done by logging into your Steelers Online Store account (https://secure.steelers.com/Reg/?securejump=1) or by sending an email to firstname.lastname@example.org.
We will retain your information (including geo location data) for as long as your account is active or as needed to provide you services. If you wish to cancel your account or request that we no longer use your information to provide you services contact us at email@example.com. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.
If a feature of the Websites requires a login name and password, you are responsible for the security of your login and passwords. Make sure you keep them in a safe place and do not share them with others. Always remember to logout after your session ends to ensure that other people cannot access your account information.
Consent to Processing of Information in the United States
Opting Out of Receiving Promotional E-mails From the Steelers
If you would no longer like to receive e-mail promotional information or other messages from the Steelers, you may unsubscribe and opt-out of receiving email communications by following the opt out instructions provided at the bottom of any Steelers email.
Your California Privacy Rights
Under California's "Shine the Light" law, California residents who provide personal information in obtaining products or services for personal, family or household use are entitled to request and obtain from us, once per calendar year, information about the customer information we shared, if any, with other businesses for their own direct marketing uses. If applicable, this information would include the categories of customer information and the names and addresses of those businesses with which we shared customer information for the immediately prior calendar year (e.g. requests made in 2014 will receive information regarding 2013 sharing activities). If you are a California resident and have questions about our compliance with this law, please write to us at CA Privacy Rights (Steelers.com), 3400 South Water Street, Pittsburgh, PA 15203. We will provide the requested information to you at your e-mail address in response. Not all information sharing is covered by the "Shine the Light" requirements and only information on covered sharing will be included in our response.
The Website does not respond to “do not track” requests.
Right to Transfer
Questions regarding this statement should be directed to:
3400 South Water Street
Pittsburgh, PA 15203